Social Media

SOCIAL MEDIA & INTERCULTURAL COMMUNICATION. Intercultural communication is not a concept. It is lived culture. Our work is rooted in a deep understanding of subcultures shaped by migration, identity and diversity. Together with AY YILDIZ, this understanding becomes social media communication that connects cultures instead of defining differences. As social media lead agency, we shape the brand where Turkish and German culture naturally meet. Language, humor, traditions and everyday realities form a shared space that feels authentic, relevant and familiar to the community. AY YILDIZ does not speak about diversity. It lives it. Content is created from within the culture, not observed from the outside. Real stories, real voices and real moments define the narrative. From lighthearted everyday situations to topics of social relevance, always respectful and always at eye level. Social media becomes a place of belonging rather than broadcasting. A space where identities coexist, perspectives meet and dialogue happens naturally. AY YILDIZ stands for connection. Between Turkey and Germany. Between generations. Between cultures. Not as a message. But as a shared experience.